People create blogs for a number of reasons. You may have a stand alone blog site or you may have a blog that is part of your website. Often people have a blog on to their website to allow them an easy way to add fresh, relevant content. The blog can often be used similarly …
Author Archives: Catherine
Does your website show your branding?
Branding is not all about logos and colour ways. Much of your branding comes from the ethos of the company and straplines etc. A brand is a way of making a business recognisable and instilling trust in your potential and existing customers. There are many companies out there that can help you build up your …
What is the difference between marketing and branding?
Branding and marketing often get confused, as people think that it is the same thing when really it isn’t although the two are closely linked. Branding is basically your whole company, everything from your logo and name to the uniforms your staff wear and messages and promises that you state you will deliver. Once you …
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Having too much movement on your website
Over the last decade or so more and more businesses are incorporating movement I to their website. This may be by adding a scrolling ticker, adding a banner rotation to the site or even auto play videos. There can all be great ways to make your site look interactive and more modern, but is there …
When should you update your banners on your website?
Many businesses use banners across the main pages of their website. These are often the first things a visitor sees when landing on the site and can have a lot of impact if done correctly. Some businesses have quite static banners that rarely get updated. These banners may show the business premises, members of staff …
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