You may have heard the term PR agency before but not know exactly what it is. A PR agency is a Public Relations agency and their role is to analyse your business and find out about the products and services you offer. From this information they can then help promote your business across a number …
Author Archives: Catherine
Making your ad campaigns stand out
There is often so much jargon in marketing it can be easy to become overwhelmed and feel like you don’t really know what you are doing. Often many of the terms you hear about, mean the same thing which can be confusing. As the marketing world is becoming so much more competitive, it is important …
What is a call to action?
A call to action is a sentence or button that are usually displayed throughout websites to entice the viewer to complete an action. This may be to call the business, to make a purchase or to fill out a form for example. In order to improve your conversions and return on investments, you need to …
Do you need to step up your online marketing?
If you have a website for your business and want it to be successful then you need to be doing a certain amount of online marketing. This can be done in a number of ways such as through search engine optimisation to increase your rankings on the search engine results pages, through paid for advertising …
Continue reading “Do you need to step up your online marketing?”
Designing a website for a school
If you have been asked to design a website for a school then you may find it is a bit different to designing on that is there to increase sales or attract enquiries. A school website is there to help parents get information they need for a child that already attends the school or for …