It is very easy to let your marketing slip at times. It may be that you have a lot of work on or simply that you have too many other issues that you are dealing with to concentrate on it. This can be very dangerous and you may find yourselves a few months down the line with little or no business coming in. Even if you are very busy, I would not recommend stopping your marketing altogether. You need to try and plan work in ahead, you may get some people that simply cannot wait but even if you only get a handful of the work, that is better than nothing and you have the peace of mind that you have a full diary for the next few months. Also once you have stopped marketing, you may find that you quickly fall behind. This is especially true for SEO online marketing, where the search engines can be very quick to demote your site down the search engine results page listings.