When marketing companies talk about websites, you may hear them say about traffic vs conversions. This basically means the number of visitors to your site versus the conversions (a conversion can be anything from an enquiry through to a sale online) and is vital in establishing how well your website is performing. If you find …
Category Archives: Web Marketing
Improving conversions on your website
When it comes to websites the first goal is getting people to your site whether that be through organic search, paid for listings or referrals from other sites. But once you start receiving traffic to your site you need to ensure that a large percentage of it is converting to sales or enquiries. When analysing …
How to market a new business
If you have recently started up a new business then you need to think carefully about how you are going to start promoting it and growing your brand. There are a number of different adverting methods you can use to get your business known and to start bringing work in. You will need to know …
How to use social media sites for your business marketing
If you are a business owner then you will probably already be thinking about social media marketing or possibly already actively using it. Social media is an extremely powerful marketing tool and some many industries, works well to boost their brand and get traffic to their website. It can help grow your business literally overnight …
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The power of social media marketing for your business
Social media is no longer just a place to catch up with friends and reconnect with people who you have not seen for a long time. Many businesses are getting on board with social media and taking advantage of how it can help with the marketing of their business. Many companies are using social media …
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